Turn consumer packaging and labeling into a marketing strategy.
Build your brand with innovative packaging, labeling and printing solutions engineered for the CPG industry to launch products quickly, consolidate vendor management and stand out from the competition.
Taylor is a trusted packaging and labeling provider to industry-leading leading CPG brands around the world.
Intelligent-Nutrients-Logo
Kelloggs-Logo
GM-Logo
Bath-&-Body-Works-Logo
Dole-Logo
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Consumer Packaged Goods Printing and Marketing Solutions
Innovative strategies for CPG designers, engineers and marketers.
Taylor is your single source for versatile and cost-effective packaging and labeling solutions that showcase your brand and protect your products while driving consumer engagement and brand differentiation.
Labeling Solutions for Consumer Products
Deliver vibrant brand presentation and improve production efficiency with label solutions created specifically for high-volume consumer products.
Combine brand-building aesthetics and superior functionality with versatile packaging options designed to increase customer convenience and fit the shape of your products.
Manage inventory efficiently, reduce lead times and ensure that products reach the market seamlessly with scalable 3PL solutions, print on demand and kitting services.
Why CPG Brands Choose Taylor for Printing and Packaging Solutions
CPG Print Solutions
Taylor provides CPG companies with comprehensive print solutions aimed at raising consumer engagement, brand visibility and brand loyalty in competitive retail environments.
Taylor offers a full range custom commercial print solutions for the CPG industry including counter cards and table tents, product brochures, shelf-talkers and POP displays, and more.
Offers variable data printing for personalized marketing materials
Delivers color consistency and crisp image reproduction
Provides end-to-end support from design consultation to logistics and distribution
Full-service printing, finishing, kitting and mailing capabilities
CPG Retail Signage
Our customized signage solutions are designed to ensure in-store compliance, strengthen brand identity and raise consumer engagement while supporting unique needs across multiple locations.
Custom signage supports both national and local branding requirements for a cohesive store experience
Solutions help ensure regulatory compliance with clear, accessible messaging
Durable materials and high-quality printing ensure retail longevity and visual clarity
Flexible design and installation services adapt to store-specific layouts and seasonal needs
Customer Communications Management
Taylor is your single source for the design, creation and distribution of customer communications that enable you to deliver consistent, timely, and relevant customer experiences.
Centralizes customer communications for greater control and consistency
Enables advanced personalization for each recipient
Automates delivery across multiple channels
Supports regulatory compliance through secure and auditable communications
CPG Print Management
Our print management solutions provide you with the capabilities to centralize your print operations with a single partner, increasing efficiency, reducing waste and ultimately grow your business.
Real-time monitoring and reporting deliver actionable insights for smarter budgeting and cost savings
Scalable programs adapt to your evolving business needs, supporting growth and new initiatives
Rapid turnaround capabilities empower you to capitalize on market opportunities
Expert support ensures consistent quality, compliance and uptime for all print assets
CPG Marketing Programs
Taylor’s CPG marketing solutions encompass a range of printed products and strategies, including direct mail campaigns, digital outreach, promotional products and more to create and sustain growth.
Our personalized direct mail solutions help you reach your ideal audiences with targeted, personalized direct mail that increases product awareness, prompts action and strengthens long-term loyalty
Employ advanced audience targeting to engage high-value shoppers most likely to convert
Personalize mailers with relevant offers and dynamic content to maximize response rates
Utilize precise timing and sequencing to influence key purchase moments
Integrate direct mail with digital campaigns for omnichannel impact
Gain rich campaign analytics to track ROI and optimize future outreach
Data-Driven CPG Strategies
We can help you unlock the full potential of your marketing efforts with a data-driven approach that provided you with the tools to continuously refine strategies and maximize marketing ROI.
Optimize offers and messaging based on real-time performance metrics and audience response
Measure campaign outcomes across channels to attribute revenue accurately
Continuously improve marketing strategies with actionable insights
Drive higher conversion rates and increased customer lifetime value through personalized experiences
CPG Promotional Marketing
Taylor's promotional marketing solutions create a robust and interconnected strategy for launching new products and executing impactful promotional events.
Amplifies product visibility through cohesive messaging
Leverages retailer partnerships to expand reach and secure premium shelf space
Accelerates time-to-market for new products
Enhances brand impact with co-branded promotions that tap into existing customer bases
Enables real-time tracking and optimization of performance for maximum ROI
Consumer Packaged Goods Packaging & Labeling
Taylor’s CPG packaging and labeling solutions encompass the strategic design and production of containers, wraps, and identification elements that ensure both the protection and marketability of products.
Our versatile packaging options can be customized for a diverse range of consumer packaged goods to increase brand visibility and guarantee product compliance.
Customizable label formats to fit any container shape and material
Expert guidance on regulatory labeling requirements for major CPG categories
Advanced printing technologies for vibrant, durable and consistent branding
Scalable solutions to support both small batch and high-volume production needs
Material options that increase sustainability without compromising quality
Consumer Goods Packaging
We provide cutting-edge packaging solutions that combine the latest in both aesthetics and functionality to deliver boosted shelf presence and product protection.
Distinctive packaging structures that encourage consumer engagement
Innovative formats tailored to a variety of products and retail environments
Eco-conscious material options to support your sustainability goals
Optimized functionality that improves product protection and usability
CPG Shrink Sleeves
Taylor offers shrink sleeve solutions that provide your products with full 360-degree coverage on containers of nearly any shape.
Accommodate a wide range of container shapes and sizes
Enable complete, edge-to-edge graphics and messaging for maximum shelf appeal
Support high-definition printing and bold colors for enhanced visual impact
Allow for integration of special effects, such as matte and gloss finishes or tactile elements
Offer options for tamper-evidence and multi-pack bundling
Custom Folding Cartons for CPG Brands
Our custom folding carton packaging solutions are engineered for both durability and standout shelf appeal so you can deliver marketing impact and safeguard your products.
Strong, precisely constructed cartons designed to prevent damage during transit and storage
High-quality printing and customizable finishes to amplify visual impact
Versatile design options to accommodate unique product shapes, sizes and requirements
Engineered with structural integrity for secure stacking and ease of handling
CPG Warehousing & Fulfillment
Taylor’s warehousing and fulfillment services provide the infrastructure and expertise necessary to store, manage, and distribute CPG products efficiently throughout the supply chain.
Our nationwide warehousing network can adapt at scale to your inventory needs to accommodate peak seasons, extensive SKU catalogs and a wide range of packaging formats.
Scalable storage infrastructure for fluctuating inventory volumes and growth
Comprehensive SKU management supports diverse product assortments
Customizable storage and handling options fit a variety of packaging types and requirements
Seamless integration with fulfillment services optimizes speed and accuracy for your orders
3PL Fulfillment for Consumer Packaged Goods
Our fulfillment and distribution centers provide you with third-party logistics expertise that ensures faster order processing, enhanced visibility and scalable services for your businesses.
Accelerate order fulfillment with real-time inventory management and automated processes
Reduce storage and carrying costs through inventory optimization
Gain end-to-end supply chain visibility with tracking and reporting tools
Scale as needed with flexible warehousing and distribution solutions
CPG Kitting and Fulfillment
We offer comprehensive kitting, bundling and assembly services tailored to your unique requirements, ensuring your products are organized, packaged and delivered accurately and efficiently.
End-to-end assembly for complex, multi-component projects
Rigorous quality control for accuracy and consistency in every package
Scalable fulfillment to support both small campaigns and large product launches
Nationwide distribution network enables timely delivery to any destination
Real-time tracking and inventory management for full program visibility
CPG Print on Demand
Taylor's print on demand solutions help you reduce physical inventory and react quickly to shifting consumer preferences with POD services designed for fast-moving consumer goods.
Reduce overproduction and obsolete stock
Enable rapid design changes and product launches to meet evolving trends
Support targeted, on-demand marketing initiatives with just-in-time production
Accelerate speed-to-market without compromising on product customization or quality
Taylor goes above and beyond. The ordering process is always super easy and it gets done very fast. I couldn’t ask for anything more.
Matthew Keifer, Worldwide Account Manager | FedEx
We love how the boxes turned out and are excited to have Taylor running this campaign for us.
Bill Branson, Manager of Print Production | Lane Bryant
When Taylor tells you they deliver, they mean it. Taylor treats all orders the same, big or small.
Robert Smerling, President | Cabana Winery
For over two years, we have partnered with Taylor to decorate millions of cans for the craft beverage industry. I couldn’t be happier with their reliability and commitment to quality!
Nate Smith, Founder & CEO | Lagersmith
We were referred to Taylor by another winery and I’m glad we were. The quality of their work on our labels speaks for itself.
Nikki Harris, General Manager | Pur Noire Wines
Why CPG Brands Trust Taylor
The Top 8 Manufacturing Companies
80% of the top manufacturers in the U.S. trust Taylor to deliver industry-leading labeling and packaging solutions
5 of The Top 6 U.S. Grocery Stores
Taylor helps the top grocery store chains in the U.S. optimize their print and distribution operations.
3 of the Top 4 U.S. Convenience Stores
Leading U.S. convenience stores partner with Taylor for their print marketing solutions.
The consumer packaged goods (CPG) industry is attractive to direct-to-consumer (DTC) challenger brands for these reasons
Blog
Frequently Asked Questions
What are consumer packaged goods?
Consumer packaged goods (CPG) are products intended for everyday use by consumers and sold in ready-to-use packages. These goods are typically characterized by high volume, low cost and rapid turnover, making effective packaging, labeling and marketing essential for brand success.
What qualifies as a consumer packaged good?
CPG includes items that are consumed regularly, need to be replaced frequently and are packaged for individual or household use. Examples span food and beverages, personal care products, cleaning supplies, over-the-counter health products and more.
What are examples of CPG products?
Examples of CPG products include snacks, soft drinks, personal hygiene products, laundry detergents, pet supplies, cosmetics, and household cleaners.
What is the difference between CPG vs FMCG?
While often used interchangeably, CPG (consumer packaged goods) generally refers to products sold in packages for direct consumer use. FMCG (fast-moving consumer goods) emphasizes the high turnover rate of these products. Both terms describe goods that consumers purchase frequently and at relatively low prices.
What is a consumer product label?
A consumer product label is the printed or graphic element attached to or part of a product’s packaging. It provides key information such as brand, product details, ingredients, usage instructions and regulatory disclosures, while also enhancing shelf appeal and brand differentiation.
What CPG products can be print on demand?
CPG print on demand is ideal for products in categories with frequent promotions, short-run SKUs, seasonal packaging or personalized marketing needs. This flexible solution helps minimize waste and enables a quick response to market trends.
What are the 4 types of consumer goods?
The four types of consumer goods are convenience goods, shopping goods, specialty goods and unsought goods. CPG typically falls under convenience goods, meaning products bought regularly and with minimal thought, such as snacks and household items.
What are the 4 types of product labels?
The four primary types of product labels are brand labels (identification), grade labels (quality classification), descriptive labels (usage and contents) and informational labels (legal, safety, instructions).
Maximize the marketing power and protective capabilities of your packaging.
Let’s work together to create high-performance packaging and labeling solutions that build brand loyalty, increase shelf impact and lead to market success.
